Common Ecommerce Mistake #4 – Accidental Thievery

2nd Feb 2012 | Chris | Business Ecommerce

In the past few weeks the internet has been abuzz with stories about PIPA and SOPA – two proposed laws in the US which were designed to stop people stealing and reselling copyrighted material – especially films. Trouble is, …Continue reading

Should the UK go Dutch in 2012?

30th Jan 2012 | Phil Rothwell | Addressing

Last month, all data from the Dutch ‘key register’ of addresses and buildings (BAG) was made available for re-use without additional conditions. This will include all commercial re-use and publication. More importantly, it will also apply to all postal codes contained within the data. …Continue reading

Site Review: Lakeland

24th Jan 2012 | Guy Mucklow | Ecommerce

This Christmas, whilst in a frenzied dash for last minute presents for the family, I stumbled across the Lakeland website, and I must say I was rather impressed.

The website itself has been designed so clearly with their customers in mind. The whole online buying process is simplified, helping customers shop online with the same ease as wandering around their stores. …Continue reading

Step One: Acquiring the Knowledge

18th Jan 2012 | Graham Rhind | Addressing

When you step into a London black cab and give your destination address, it would be unusual if the driver spent the next five minutes consulting maps and working out routes.  This is because each driver must learn about London’s streets and routes in depth before obtaining their license. …Continue reading

Common Ecommerce Mistake #3 – Too Much, Too Soon

10th Jan 2012 | Chris | Business

I have known so many online businesses that have burned brightly at first, but then fizzled out to nothing – but other’s I’ve worked with started small and then went on to big things. Why is that?

For the next in my series of rambles on the common mistakes new online businesses make (first two are here and here) today I’m looking at businesses whose eyes are bigger than their balance sheets. …Continue reading